Integritus Healthcar | MARKETING AND SALES COORD | holyoke, ma

Job Title - Marketing /Sales Coordinator Classified: Non- Exempt Salary Grade/Level: Reports to: Director of Marketing / Sales Date: August 2022 Job Description Summary: This position is responsible for the internal and external coordination of resident move ins and transfers, to serve as a resident ambassador and to ensure a high-quality experience. This position will assist in community outreach relationship development and will work with the leadership team to generate future leads and prospects in the surrounding communities. The Marketing/ Sales Coordinator will work in conjunction with the Maintenance team, the Social Services Director, and the Director of Residential Services, as needed, to ensure a timely, efficient, and positive move in and/or transfer experience for our residents and families. The Marketing / Sales Coordinator will work directly with the Director of Marketing/ Sales to also assist in lead generation and outreach activities as necessary. The candidate in this position must be highly relational, independent, and self-motivated, enthusiastic and outcome driven. This position requires a positive attitude, attention to detail and a willingness to embrace the core values of Day Brook Village while positively representing Day Brook to the external and internal community. Essential Job Functions: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position. •Ensure thorough communication to all pertinent parties utilizing the established Pre-move in checklist. Appropriate communication to all pertinent parties for an internal resident transfer and all resident move outs Job Description 8-2022 •Coordinate and obtain required pre-move in paperwork/documentation from prospect/family and medical personnel as necessary •Work with prospects and family members to establish move in dates, internal transfer dates and move out dates as applicable •Ensure apartment readiness prior to resident move in date or resident transfer date •Work with the Maintenance Team to ensure all designated apartments are appropriately assigned and move in ready •Partner with the Residential Services Director to coordinate the Resident Ambassador assignment for new residents moving in •Follow up with new residents and their families at key, post move-in timeframes - weekly for month 1, bi-weekly for month 2, and monthly for months 3-6. •Assist with tours •Manage resident and family communication and coordination of arrival/removal of furniture and personal items •Assist with ensuring collateral materials are available for marketing use; assemble and maintain model apartments to show, develop and maintain a marketing tour book for the community, and take deposits •Develop and maintain a community outreach plan that focuses on developing, cultivating and nurturing relationships with professional individuals and entities most likely to refer to the campus. •Maintain a calendar of outreach activities, including attendance at community events, workshops, and other communication opportunities both internally and externally. •Assist in the organization and planning of offsite and onsite special events and marketing events •Prepare accurate records, document and record leads, and referrals against identified goals •Maintain Move-N database with all contacts, referrals and activities relating to community outreach and relationship building Supervisory Responsibility- N/A Qualifications: •Bachelor's degree in communications, marketing, business or related field preferred however extensive related experience may be substituted for a degree •Preferred experience of 3-5 years of sales related experience within a senior setting •Ability to travel distances necessary to execute outreach strategy within local and extended markets may be necessary •Outstanding written, verbal and presentation skills. •Strong experience preparing reports-requiring mid-level knowledge of Microsoft Office including Word, Excel, and PowerPoint •Professional, relational, enthusiastic, and positive attitude •Detail-orientated focus with the ability to manage multiple projects at a time with an interdisciplinary team Job Description 8-2022 •Must be self-motivated and independent with an ability to problem solve and make decisions. Work Environment: While performing duties of this job the employee is occasionally exposed to a variety of resident conditions and elements. The noise level is moderate to quiet. Uniform/Dress requirement is professional business attire. Physical and sensory requirements: While performing the duties of this job, the employee is constantly required to communicate and listen. This position requires sitting 40% of the time. Occasional standing, walking, twisting, and bending. The ability to lift up to 25 lbs. occasionally without assistance. Must be able to cope with the mental and emotional stresses of position. Must be in good health and demonstrate emotional stability. Other Duties: Please note this job description is not designed to cover or contain comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, Responsibilities and activities may change at any time with or without notice. All responsibilities will be conducted in a manner that is consistent with the philosophy of Day Brook Village and in a manner that exhibits the Integritus mission, vision, and core values. Signatures This job description has been approved by all levels of management: Manager: HR Employee signature below constitutes employee's understanding of the requirements, essential job functions and duties of the position. Employee: Date:

Created: 2024-12-10